Scotland Health Care System in Laurinburg, North Carolina recently launched the MyScotlandHealth app through Epic Systems (Atrium Health).
This new patient portal will allow patients to securely access their medical health records on their computer, tablet or any Apple or Android powered device.
WHAT THEY NEEDED
After successful testing and implementation of the Epic Systems and the MyScotlandHealth App for Android and Apple devices, Scotland Health Care System needed pinpoint advertising to promote the new service and technology.
WHAT WE DID
We worked alongside SHCS's marketing to script and produce a one-minute spot ad (featured above) along with print media and graphics (below) for their Health Perspectives magazine, web content, a billboards throughout the surrounding counties -all to help promote the application.